Is recycling always the best option? Not always.
There is a very popular idea (and, to be honest, a very comfortable one): “if it is recyclable, everything is fine.”I understand the appeal, because it…
By Joana Moreira
Simplify your life,
Simplify your life,
without complicating the planet
Sustainability, slow living and conscious lifestyle. Choices made on purpose, with no guilt and no perfectionism.
Featured article
Social innovation: what it is, with examples
We hear a lot about social impact these days without being quite sure what it means. Social impact is a consequence of social innovation, because social innovation sets out to answer social needs of every kind. Social innovation is another concept we do not…
Read the full article
What I believe
Instead of
perfection
,
Progress
Instead of
excess
,
Clarity
Instead of
intensity
,
Consistency
Start here
New here? Start with these
Three articles that sum up how I think.
01.
Sustainability: what it is, its types and examples
Quando se ouve a palavra “sustentabilidade” inevitavelmente fazemos várias associações, como por exemplo com os objetivos para o…
Read article 02.Learn how to be more sustainable: tips for a new way of living
Cada vez mais, mais pessoas querem ter um estilo de vida sustentável e já começamos a entender que…
Read article 03.Buying with intention: how to buy less without feeling like you are missing out
Buying with intention is not about restriction, and it is not about “never buying anything”.It is about clarity,…
Read articleWhat I have written lately
Books about sustainability: reading to understand the world better
Why read about sustainability now? Sustainability has stopped being an “extra” subject. It is present in the decisions we make every day, in what we buy,…
Why my self-care is rarely Instagrammable (and that is fine)
Is there a “right” way to practise self-care? For a long time I thought I was not doing the “right” kind of self-care. Mine did not…
Small invisible habits that cut waste and lighten the routine
For a long time, sustainability was presented to us as a sequence of large decisions: change everything, swap everything, rethink everything at once. The house, the…
Nothing in this category for now.
Digital resources
Things you can take with you
Resources to fit into your routine, at your own pace and with no pressure.
Book
Goodbye Guilt
- The full book in PDF
- Instant download
- 7 chapters on living more consciously
Free
30 tips for a more sustainable life
- 30 tips, one a day for a month
- Six areas of daily life, from energy to routine
- One A4 sheet to print and tick off
About me
Joana Moreira
I write about sustainability, slow living and conscious consumption, with no moralising, and with the conviction that small choices make more difference than large promises.
Here I share what I am learning as I go: what works, what I have changed my mind about, what I am still working out. There are no perfect answers. There are more honest questions, and practical tools for a lighter life.
Get to know me